{"id":20298,"date":"2021-10-18T15:40:13","date_gmt":"2021-10-18T13:40:13","guid":{"rendered":"https:\/\/pat.eu\/?p=20298"},"modified":"2022-01-04T15:35:17","modified_gmt":"2022-01-04T14:35:17","slug":"the-objectives-of-demand-management-in-the-it-services-strategy","status":"publish","type":"post","link":"https:\/\/pat.eu\/en\/2021\/the-objectives-of-demand-management-in-the-it-services-strategy\/","title":{"rendered":"The objectives of Demand Management in the IT services strategy"},"content":{"rendered":"<div id=\"pl-20298\"  class=\"panel-layout\" ><div id=\"pg-20298-0\"  class=\"panel-grid panel-no-style\" ><div id=\"pgc-20298-0-0\"  class=\"panel-grid-cell\" ><div id=\"panel-20298-0-0-0\" class=\"so-panel widget widget_sow-image panel-first-child\" data-index=\"0\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-image so-widget-sow-image-default-d6014b76747a-20298\"\n\t\t\t\n\t\t>\n\n<div class=\"sow-image-container\">\n\t\t<img src=\"https:\/\/pat.eu\/wp-content\/uploads\/2021\/10\/demandMgt.jpg\" width=\"640\" height=\"360\" srcset=\"https:\/\/pat.eu\/wp-content\/uploads\/2021\/10\/demandMgt.jpg 640w, https:\/\/pat.eu\/wp-content\/uploads\/2021\/10\/demandMgt-300x169.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" title=\"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\" alt=\"\" \t\tclass=\"so-widget-image\"\/>\n\t<\/div>\n\n<\/div><\/div><div id=\"panel-20298-0-0-1\" class=\"so-panel widget widget_sow-editor panel-last-child\" data-index=\"1\" ><div\n\t\t\t\n\t\t\tclass=\"so-widget-sow-editor so-widget-sow-editor-base\"\n\t\t\t\n\t\t>\n<div class=\"siteorigin-widget-tinymce textwidget\">\n\t<p>To define the <strong>objectives of Demand Management<\/strong>, it is necessary to understand how <strong>this process is strategic within business organizations<\/strong>.<\/p>\n<p>The Demand Management process can be considered as a \"<strong>request organizer<\/strong>\" in the relationship between the <strong>IT service provider and its users<\/strong>.<br \/>\nIt is a preliminary and preparatory process for the management of projects and the application portfolio: <strong>it manages and analyzes the requests for IT services by the business<\/strong>, determining <strong>a real value of the function of the IT department<\/strong> and of the company information systems.<\/p>\n<h2>The demand process in the service strategy, what objectives?<\/h2>\n<p>The management of the relationship that is established between those who provide information services and those who use them is a current issue and is precisely processed through Demand Management.<\/p>\n<p>According to the<strong> ITIL<\/strong> guidelines, this process is located within the <strong>Service Strategy<\/strong> section.<br \/>\nDemand Management <a href=\"https:\/\/wiki.en.it-processmaps.com\/index.php\/ITIL_Demand_Management\">according to ITIL<\/a><\/p>\n<blockquote>\n<p>aims to understand, anticipate and influence users' demand for services. This process works in parallel with capacity management to ensure that the service provider has sufficient capacity to meet the demands of the services.<\/p>\n<\/blockquote>\n<p>Demand Management <strong>rationalizes<\/strong> and <strong>optimizes<\/strong> the use of <strong>IT resources<\/strong>, ensuring that the technical and human resources correspond to the actual expected demand for the provision of the service.<\/p>\n<p><strong>What are the objectives of demand management?<\/strong><\/p>\n<p>\u2022 analyze consumption by users of the IT Service<br \/>\n\u2022 anticipate the future demand of IT service users<br \/>\n\u2022 influence the demand of users of IT services<br \/>\n\u2022 optimize the decision-making process of service applications<br \/>\n\u2022 reduce low-value projects by managing the budget appropriately<\/p>\n<p><strong>Why is proper management of this process so important?<\/strong><\/p>\n<p>Many requests that come from business users, especially in Enterprise companies, can have different origins and be transmitted through various channels, making it difficult to track and manage these questions. As a result, many requests fall into a black hole, are not properly addressed and processed.<\/p>\n<p>The <strong>Demand process ensures a correct evaluation of requests<\/strong>, as it follows a precise flow, which is often identified in this request status set: <strong>draft, analyzed, qualified, approved, completed<\/strong>.<\/p>\n<p>By following these flows, <strong>Demand management will be more organized, linear and measurable<\/strong> and the following <strong>3 objectives<\/strong> will be quickly achieved:<\/p>\n<p>\u2022 Have a clear picture of the demand<br \/>\n\u2022 Being able to predict the demand for services<br \/>\n\u2022 Optimize the process<\/p>\n<h2>Measuring the objectives of Demand Management: performance indicators<\/h2>\n<p>The Demand process aims to <strong>analyze, predict and control the request for IT services, according to technical and economic\/financial aspects<\/strong>.<\/p>\n<p>For this reason, the effectiveness of Demand Management is measured as a \"<strong>Critical Success Factor<\/strong>\", through the following <strong>KPI<\/strong>:<\/p>\n<p>\u2022 Current use of services by type of service (%)<br \/>\n\u2022 Number of unplanned corrective actions by service capacity (in absolute)<br \/>\n\u2022 Number of control activities on demand requests (in absolute)<br \/>\n\u2022 Success rate of control activities on demand requests (%)<\/p>\n<p>By applying these <strong>KPI<\/strong>, it is possible to correctly <strong>monitor the process, reducing the number of low added value projects<\/strong> and avoiding economic and production waste.<\/p>\n<h3>Achieve Demand Management objectives with HelpdeskAdvanced<\/h3>\n<p>It is possible to manage this process thanks to <a href=\"https:\/\/pat.eu\/en\/solutions\/service-management\/\">Service Management solutions<\/a>, such as <strong>HelpdeskAdvanced<\/strong>, which help to process applications according to specific flows: <strong>collection<\/strong> of <strong>requests, evaluation, assignment by priority and approval<\/strong>.<\/p>\n<p>Pat's HelpdeskAdvanced allows you to manage the <strong>Demand process<\/strong> effectively: requests are <strong>opened through the self-service portal<\/strong>, triggering the evaluation and approval process.<\/p>\n<p>The <strong>prioritization<\/strong> of requests is defined and their <strong>directing<\/strong> or not towards the executive phases, up to the activation of a possible project management service.<\/p>\n<\/div>\n<\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>To define the objectives of Demand Management, it is necessary to understand how this process is strategic within business organizations. The Demand Management process can be considered as a &#8220;request organizer&#8221; in the relationship between the IT service provider and its users. It is a preliminary and preparatory process for the management of projects and [&hellip;]<\/p>\n","protected":false},"author":798165,"featured_media":32336,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[130],"tags":[430,555],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The objectives of Demand Management in the IT services strategy - Pat<\/title>\n<meta name=\"description\" content=\"The objectives of Demand Management are: to ensure a correct evaluation of requests and to be able to predict the demand for IT services.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pat.eu\/en\/2021\/the-objectives-of-demand-management-in-the-it-services-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The objectives of Demand Management\" \/>\n<meta property=\"og:description\" content=\"The objectives of Demand Management are: to ensure a correct evaluation of requests and to be able to predict the demand for IT services.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pat.eu\/en\/2021\/the-objectives-of-demand-management-in-the-it-services-strategy\/\" \/>\n<meta property=\"og:site_name\" content=\"Pat\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/patsrl\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-18T13:40:13+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-04T14:35:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/pat.eu\/wp-content\/uploads\/2021\/10\/demandMgt.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"360\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Stefania Bosa\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"The objectives of Demand Management\" \/>\n<meta name=\"twitter:description\" content=\"The objectives of Demand Management are: to ensure a correct evaluation of requests and to be able to predict the demand for IT services.\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/pat.eu\/wp-content\/uploads\/2021\/10\/demandMgt.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@patgroup\" \/>\n<meta name=\"twitter:site\" content=\"@patgroup\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Stefania Bosa\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/pat.eu\/en\/2021\/the-objectives-of-demand-management-in-the-it-services-strategy\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/pat.eu\/en\/2021\/the-objectives-of-demand-management-in-the-it-services-strategy\/\"},\"author\":{\"name\":\"Stefania Bosa\",\"@id\":\"https:\/\/pat.eu\/en\/#\/schema\/person\/b0a6da693a086aee4f5284507b023e13\"},\"headline\":\"The objectives of Demand Management in the IT services strategy\",\"datePublished\":\"2021-10-18T13:40:13+00:00\",\"dateModified\":\"2022-01-04T14:35:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/pat.eu\/en\/2021\/the-objectives-of-demand-management-in-the-it-services-strategy\/\"},\"wordCount\":592,\"publisher\":{\"@id\":\"https:\/\/pat.eu\/en\/#organization\"},\"keywords\":[\"IT Service Management\",\"ITIL\"],\"articleSection\":[\"Blog\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/pat.eu\/en\/2021\/the-objectives-of-demand-management-in-the-it-services-strategy\/\",\"url\":\"https:\/\/pat.eu\/en\/2021\/the-objectives-of-demand-management-in-the-it-services-strategy\/\",\"name\":\"The objectives of Demand Management in the IT services strategy - 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